Today we’re talking to Travis Steffen. Travis has exited seven companies so far, and he’s going to share what he’s learned along the way, including lessons learned from a botched exit. He will help us understand what builds a successful business. We will also touch upon following our passions and how to find happiness as an entrepreneur when you’re always chasing the next best thing. He’s got some great tips, so you won’t want to miss it!
Travis Steffen, author of Viral Hero, is a serial entrepreneur with 7 successful exits (and a few crash-and-burn failures) to his name. As a growth engineer, he specializes in building products that grow themselves.
After nearly a decade of running startups, Travis began to adopt a different way of building products by building the viral loops first, then finding product details that fit inside those structures. After seeing this strategy work, he set a goal to gain a deeper understanding of viral marketing mechanics so he could create a resource to teach founders and growth engineers how to use creative product architecture to grow their companies – rather than burning giant piles of cash. The result is Viral Hero – which has recently also expanded into an agency and accelerator.
Travis currently lives in San Francisco, and serves as the Head of Growth at Lottery.com – which he’s gone on record as saying will be his “viral Mona Lisa”. He also loves poker, Muay Thai, space, fantasy football, cryptocurrency, and a good rack of ribs.
Today I’m talking about ESOPs (or Employee Stock Ownership Plans) with Dave Diehl, CFA. Dave is the CEO of Prairie Capital Advisors (one of...
Daniel Goldstein's interview is an intriguing blend of his extensive expertise in Employee Stock Ownership Plans (ESOPs) and his impressive track record as the...
Today I’m talking with Paul Moffett about what a family office is, and what selling a business to a family office is like. We’re...