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If you’ve ever had doubts about how far you can go in life and in business because of how you started, this episode for you. Today’s guest is Dan Martell. Dan is the best-known name in SaaS, but did you know he was notorious in other ways before that? His message is clear: You can be and do anything if you put in the work.
Today’s show follows Dan through his early years and how he got started in business — including all of his failures and missteps — and ends in a great discussion on mentorship and networking. Find out how to use buybacks to your benefit and recognize if you’re wasting energy on projects keeping you from achieving your full potential. He is open and frank about his past, his healing, and his results. He’ll back up the claim that even not-great companies can do 50% ROE and explain why every dollar you take out of your business is actually seven — and what you should do instead of taking the money out.
There are quite a few takeaways from today’s episode. One of the biggest ones is, once you’ve shifted your mindset away from annual income, toward long-term value creation, then it’s time to try to buy back your time. If you want a valuable company in 3 - 5 years, what is your time worth, in order to get you there? But then after that, where are you going to invest (in your business) in order to grow the value of your company? All of these questions can be answered in two different places: Dan Martell’s YouTube channel(if you want SaaS -specific answers), and our training at ARKONA.io (if you are a business owners or entrepreneur who wants to educate yourself on how to grow the value of their company with the end in mind).
What You Will Learn In Today's Podcast Interview
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About the Guest:
Dan Martell might be the best-known name in SaaS. Not only does he run the biggest YouTube channel for SaaS entrepreneurs in the world, but he has also successfully exited three companies and advises industry giants. After making his first million at 27, he was named Top Entrepreneur in New Brunswick and the top angel investor Canada-wide in 2012. He knows his stuff and is passionate about sharing his hard-won insights with every entrepreneur, no matter their background.
Quotes:
18:41 - “Entrepreneurship is my sport” – Dan Martell
19:21 - “Great business people know exactly what knobs to turn to get an outcome. And their hit rate is a hundred out of a hundred, meaning that every move is effective.” – Dan Martell
19:54 - “I call it ‘just in case’ versus ‘just in time’ — a lot of people consume information to learn about the potential future. I like to learn as I'm dealing with struggles and challenges today.” – Dan Martell
23:50 - “That ability to learn how to communicate that the economy of words, the storytelling, the, um, the understanding, their desires and how do you take what they shared.” – Dan Martell
24:26 - “Get around people that have done it before, reverse engineer what they're doing, build a good advisory board.” – Dan Martell
27:38 - “Humans need purpose and they need meaning.” – Dan Martell
29:20 - “The things we create do not make our identity.” – Dan Martell
30:37 - “On paper, they're wealthy and in their lives, they're poor.” – Dan Martell
31:06 - “Once you accumulate some level of wealth, you need to learn how to redistribute it into your life to allow you to do more.” – Dan Martell
34:53 - “You have to look at revenue and capital from your business as opportunity to buy time out of your calendar.” – Dan Martell
40:25 - “Not only is it better for your mental health, but better for the business to use the buyback principle strategy that I teach, because it inherently will create a business it's valuable because it's not going to be dependent on you.” – Dan Martell
49:11 - “Outcomes are 100% a byproduct of you, your mindset, your decisions, your prioritizations, your strategies, your confidence, all this stuff.” – Dan Martell
Links and Resources:
Instagram: @danmartell
LinkedIn: Dan Martell
YouTube: Dan Martell
Twitter: @danmartell
Mastering Your Cash Flow Digital Course
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